THE BUSINESS
Brent Miller is a dedicated real estate professional
whose entire approach centers around building
meaningful relationships. For him, real estate isn’t
just about houses or transactions—it’s about
people. He believes that truly understanding his
clients’ goals and aspirations is the first step in any
successful partnership.
THE PROBLEM
Due to the housing market’s classification as a “special category” on Meta platforms,
Revealty’s campaign faced strict limitations on how it could target users.
THE SOLUTION
Using insights from HUCKLE, we launched a
digital marketing campaign targeting potential
home buyers and renters. With a modest budget
of $500, the campaign aimed to increase
awareness and drive traffic to Brent’s landing
page, focusing on reaching users in the Licking
and Franklin County areas, aged 18-65, with
interests in Interior Design, Furniture, Facebook,
Home Improvement, and Credit Cards.