Is all of your data processed through Google’s Universal Analytics? Then you’ll want to listen up! Google is removing Universal Analytics and transitioning completely to GA4! Don’t lose any data and let Futurety help you transition to GA4 today!
Starting July 2023, you won’t be able process your data through Google’s Universal Analytics platform. That seems like a long time from now, but Futurety suggests you move your data to GA4 now so that you will have a years worth of data to reference before the deadline!