Urgent Google Analytics 4 Update

 

Mark your calendars for April 15 for two reasons: tax day and the final day Futurety can take on new Google Analytics 4 clients to meet the July 1 deadline!

We’re coming down to the wire for GA4 migration and Google just made another huge announcement! Google is auto-migrating every Google Analytics user whether that user has created a GA4 property themselves or not!

Explore the ways this may affect your business and some of your options based on your circumstances!

How to opt-out of GA4 auto-migration

I have not opted out, nor made the switch to GA4

  • Opt-out of the auto-migration in UA
  • Contact us by April 15

Don’t lose your website data and avoid having to navigate through a basic, auto-generated GA4 property.

I have not opted out, but I have made the switch to GA4

  • Opt-out of the auto-migration in UA
  • Mark complete all 12 steps in GA4

That’s it! Go into your UA admin settings and under GA4 Property Setup Assistant, toggle the “Automatically set up a basic Google Analytics 4 property” off. In addition, mark complete all 12 steps in the GA4 Setup Assistant to avoid Google filling in the gaps.

I have already been auto-migrated to GA4

  • Give us a call and we can help

Our GA4 experts would be happy to help you fix your hard work and make it even better than before!

    Learn more about Futurety’s data offerings.